Here’s the latest on the CCRC NameStorm.
Earlier in 2014, we had LeadingAge CCRC members participate in their own NameStorming sessions and submit suggestions online for renaming the category. We also asked marketing agencies that serve our members to participate. We accumulated nearly 200 suggested names!
Today, we have formed an official NameStorm Team that will be leading this project to its conclusion – a new name for CCRC.