Coronavirus Disease (COVID-19) Update:

Learn More.

Reignite your brand to stay relevant

When you have a strong brand that has served you well for years, why would you consider changing or evolving it? That is precisely the time to step back and look at defining the next stage of the brand.

As part of our strategic planning process, Mather set out to ensure that our brand continued to serve us well, with changing times and changing consumers. The key to that was strengthening the brand’s value proposition.

Read the full article here